How to Avoid Smart Pricing
The smart pricing system should not only be viewed as a system to protect the interests of AdWord advertisers. It is also a system that indirectly benefits quality AdSense sites in the long term. The smart pricing system could force some AdSense publishers to drop those ‘low quality’ sites. Perhaps with more quality sites, this could boost the advertisers’ confidence to advertise in Google content network. Hence, it will bring more competition for keywords. Eventually, AdSense publishers will benefit from the high paying keywords.
Unfortunately, smart pricing is not just affecting publisher’s earning on one AdSense site,not just applied to that particular website, it affects to the entire AdSense account, and every webpage you have will now earn substantially less per click. The ’smart pricing’ automatically adjusts the cost of an ad click, also if one of your AdSense sites is smart priced, all of your AdSense sites will be affected.
What can AdSense publishers do to avoid being smart priced?
The best way to ensure your AdSense site is not affected by smart pricing is to create a good environment for advertisers and your readers.Website who has good content and also been updated regularly will pull in interested readers.Lower performing pages will trigger lower paying advertisers (crap ads) to your pages.
Develop niche blogs rather than general ones. Having too many topics on the same site really seems to draw with Smart Pricing penalties.
Make your domain name match your theme, and split up your content into related topics in different subdirectories or subdomains.Having a domain name that has nothing to do with the topic of your site seems to draw with Smart Pricing penalties.
Remove AdSense from very low CTR page, poor sites, and from BLOG’s were on numerous subjects. This will increase your average click value and your total earnings.Smart pricing is evaluated each week. So removing ads from sites you suspect are converting poorly could result in seeing an adjustment to a higher smart pricing percent in as little as a week.
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February 19th, 2007 at 1:09 am
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